The Los Angeles Community College District has approached us with a request to create a compelling commercial TV spot for their District Adult Education program to be aired on Telemundo, Peacock, and Spectrum. In response to their request, we've crafted a captivating concept featuring two immigrant mothers who have dedicated their lives to raising their children and supporting their families. These resilient women have made the courageous decision to embark on a journey of self-improvement through adult education.

By investing in themselves and acquiring new knowledge and skills, they have not only enhanced their own lives but have also transformed the trajectory of their families. This transformative experience has enabled them to either launch new careers or elevate their existing ones, ultimately leading to a better quality of life for themselves and their loved ones.

Role

Producer

Director

Senior Designer